ENTERTAINMENT

When does the Sephora 2025 sale start? Where to find Sephora stores in Texas

This is not a drill — Sephora is having its biggest sale of the year this month!

Popular make-up brands such as Fenty Beauty, Rare Beauty and Bobbi Brown will go on sale this week for the Sephora Savings Event of 2025.

The multinational beauty products retailer carries more than 300 prestigious cosmetics and skincare brands, including their own namesake line, the Sephora Collection. The highly anticipated event offers discounts of up to 30% off.

Here's when the sale kicks off and how much you can save on all your favorite make-up brands.

When does the Sephora sale start?

Shoppers can participate in the massive beauty sale from April 4 to April 14. Each Beauty Insider tier gets access to the deals on different dates.

  • Rouge: April 4, 2025 through April 14, 2025
  • VIB: April 8, 2025 through April 14, 2025
  • Insider: April 8, 2025 through April 14, 2025

Who can shop the Sephora Savings Event?

Anyone who is part of the Sephora Beauty Insider loyalty program. To check your status or become a member, check online to see which of the three different tiers can access the sale during different date ranges. The top tier, Rouge, gets first dibs, with VIB and Insider trailing right behind according to Stylecaster.com.

  • Rouge: Spend $1,000 a year at Sephora
  • VIB: Spend $350 a year at Sephora
  • Insider: No minimum spending requirement

What are the Sephora Savings Event discounts?

The saving amount will depend on tiers.

  • Rouge members will receive: 20% off
  • VIB members will receive: 15% off
  • Insider members will receive: 10% off

All Beauty Insider members, regardless of tier, can also save 30% off Sephora Collection from April 4, 2025 through April 14, 2025. These discounts apply to in-store and online shopping, with code SAVEMORE at checkout.

Where to find Sephora stores in Texas

There are more than 100 Sephora locations in Texas, making it the state with the second-highest number of stores behind California. Houston ranks second among U.S. cities for the most Sephora locations, with 13 stores — trailing only New York City, which has 18 locations.

Sephora operates both standalone stores and locations inside Kohl’s.

Find a local store near you.